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CEO Marketing Priorities

N2Growth Blog

COVID-19 has made CEO marketing priorities synonymous with survival. CEOs who have a focused, crisp, creative, and clear message, and who understand how to best communicate that message, will navigate the pandemic better than their less-skilled peers. The post CEO Marketing Priorities appeared first on N2Growth.

CEO 226
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Decentralization Helps Firms Weather Turbulent Times

The Horizons Tracker

A new paper highlights the importance of a decentralized organizational structure during such periods of turbulence. The managers also revealed how autonomous their decision making was in terms of new products, sales and marketing decisions, and hiring permanent employees. The data shows that sales at decentralized firms fell by 8.2%

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Leadership: Finding Your Sweet Spot

Lead Change Blog

They centralize, then they decentralize, only to centralize again. Needs vary, and individual skills and experience are different from task to task. Use the content you already have to make a larger impact with your book launch and marketing efforts. Some leaders operate at the extremes—doing too much, then too little.

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Do Big Companies Always Work To Suppress Wages?

The Horizons Tracker

It reveals that prominent companies, when adopting a strategy where their departments compete for new hires, can actually attract highly skilled workers by offering slightly higher wages. Such an entity wields significant power in the local labor market, as nurses in the vicinity have limited alternatives for employment.

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New Leadership Literacies

Lead Change Blog

The tired practices of centralized organizations will become brittle in a future where authority is radically decentralized. Anything that can be distributed will be distributed: workforces, organizations, supply webs, and more. Rigid hierarchies will give way to liquid structures.

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Five Qualities Genuine Leaders Have in Common

Leading Blog

But it only intensifies something we were already seeing in the world of work: organizations need to adapt constantly to keep up with market dynamics. It surveyed top professionals from more than 120 countries about the skills needed for effective leadership in the decade ahead. A recent MIT study underscores this.

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View from the 40th Floor: Change at the Top and Bottom

Decker Communication

As we close out the decade, let’s look at how leadership has become decentralized and team-oriented. ” For the C-suite, decentralization also means it’s critical to communicate a vision that cascades through the organization. Building and equipping strong teams is a skill, and communications are at the heart of it.