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What Prompts Entrepreneurs Into Social Entrepreneurship?

The Horizons Tracker

What’s more, evidence suggests that this rapid growth approach often neglects the region the startup was created in and forces founders to relocate to the biggest market possible, whether for customers or talent. Societal benefits. Could the skills such entrepreneurs have ultimately benefit society regardless, however?

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The Biggest Firms Are Most Likely To Commit Fraud

The Horizons Tracker

The researchers assessed the corporate profiles of 250 firms that were involved in financial securities fraud between 2005 and 2013. A number of clear trends emerged from the analysis. ” The analysis showed that Fortune 500 companies were four times as likely to commit fraud than their peers in the control group.

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5 Pitfalls of Marketing Waterfalls

Strategy Driven

As data-driven marketers are taking full advantage of collecting, organizing, and analyzing demand management, many are adopting the classic marketing waterfall model from leading experts such as Sirius Decisions. One size fits all’ marketing waterfalls are too rigid. One marketing waterfall view has become a catchall.

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Smart Marketing for Small Businesses

Strategy Driven

You probably didn’t answer, “How to implement effective marketing.” ” Marketing can sometimes slip through the cracks given the constant and pressing demands of sales, client service, and internal operations. Why is marketing important for your business? Writing is a key element of marketing.

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Leadership Lessons On Listening, Questioning, And Moving Others To Act

Tanveer Naseer

Facebook COO Sheryl Sandberg’s hugely successful Lean In complements both by providing a clear example of a leader who demonstrates in action the managerial practices that both men advocate. See “ Daniel Pink’s New Pitch ”, by Theodore Kinni, strategy+business magazine, Autumn 2013.) Schein and Daniel H. Pink being the standouts.

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How And When Automation May Affect Long-Haul Trucking

The Horizons Tracker

In Oxford’s Michael Osborne and Carl Benedikt Frey’s hugely influential 2013 paper looking at the likelihood of automation for various professions, truck driving was one of the professions that were projected to be automated in double-quick time. Our results suggest that the impacts of automation may not happen all at once.

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Avoiding The Technology Trap In The Future Of Work

The Horizons Tracker

Oxford University researchers Carl Benedikt Frey shot to public attention in 2013 when he and colleague Michael Osborne released research in which they predicted that 47% of jobs could be automated within the next decade or so. Adapting to change. Technology at Work. I was understandably curious therefore to see if Technology at Work 4.0