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Learning & Skills Trends

The Horizons Tracker

This gap is projected to lead to a talent shortage of 85 million workers by 2030. Foster strong leadership: Today’s workforce is facing constant change, from the rise of hybrid work to generative AI and widening skills gaps, leaving over half of employees feeling burnt out. Advertising strategy: A noteworthy 1,118% increase.

Skills 82
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What's your Q-SCORE?

Rich Gee Group

Q-Scores and other variants are primarily used by the advertising, marketing, media, and public relations industries. The more you’ll be asked to work on top projects, lead strategic teams, and drive change in your organization and industry. What is YOUR Q-Score at your organization? In your industry?

Brand 195
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N2Growth Helps Businesses Combine Strategy & Innovation for a Consumer-First Approach to Digital Transformation

N2Growth Blog

That transformation requires adopting new digital technologies in every aspect of business — from product design and operations to customer service and marketing. Digital transformation starts at a strategic level with leadership being committed to change. Advisory Services Focused on Leadership Training & Organization.

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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

Marketing 162
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The Hard-Knock Valuation of Brand Equity Growth | In the CEO.

In the CEO Afterlife

Leadership. by John • October 11, 2011 • Branding , Leadership , Marketing , Strategy • 0 Comments. Marketers, who work for the likes of P&G or Unilever, periodically check brand awareness and brand attributes to measure progress. We settled on brand sales, market share and margin.

Brand 253
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The Right Way to Cut Costs

HR Digest

Additionally, hiring temporary workers for short-term projects can help manage workload fluctuations without the long-term commitment of permanent employees. Marketing Marketing is another area where cost-cutting opportunities can often be found. Another option is to outsource certain tasks or functions to external providers.

Cost 105
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The Guide for Senior Executives to Stand Out on LinkedIn

N2Growth Blog

Start by reflecting on some of the projects you’ve completed, the teams you’ve been on or the roles you’ve served in. Ask a colleague or trusted advisor how they would describe your leadership performance in that capacity. This requires as much leadership experience as industry expertise and technical chops.

Execution 156