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Thought Leadership and Digital Marketing

Lead Change Blog

It’s another new must-use fad to succeed in the digital marketing world of 2018. Almost, although thought leadership has been at the forefront of successful content marketing for several years. The chances are you’ve already read articles which were planned using the process of thought leadership marketing.

Marketing 238
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Five Foundational Truths of Youth Marketing (and Leadership)

Leading Blog

In The Gen Z Frequency , authors Gregg Witt and Derek Baird tackle this demographic which is projected to be the largest consumer demographic in history. It is an important and comprehensive book for marketers, but there are some principles they share that have a much wider application, that I wanted to share. Truth 2: Trust.

Marketing 263
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3 Leadership Values to Encourage in Every Member of Your Team

Let's Grow Leaders

During difficult times, what leadership values matter most? In fact, in our recent LinkedIn poll, 61% said “compassion” was most the most critical leadership value this year. In fact, in our recent LinkedIn poll, 61% said “compassion” was most the most critical leadership value this year. Compassion.

Team 640
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Radical Uncertainty: Why Your Projects Fall Flat and What to Do About It

Leading Blog

That’s how humans approach remarkable challenges… and how I’m unconsciously going about one of my projects. For two months now, I’ve been racking my brain to boost the performance of a marketing tool that: Predicts the popularity of a Reddit post in a subreddit. For my project, I began by asking myself, What’s going on here?

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Leadership is a Process!

Lead Change Blog

The diagram below highlights the steps involved in the leadership process. Organizations and markets are complex and constantly changing. First, establish a project team to create a detailed plan. In the middle of The Leadership Process diagram are the words “Involve Others/build Relationships.” Leadership is a process!

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How To Develop A Powerful Leadership Style

Rich Gee Group

Your leadership style is based upon myriad factors, but when distilled into a few essential elements, you’ll find three spheres: Presence, Interaction, and Contribution. Communication - how, when, and where you communicate is key to having a successful leadership style. No time to read? Stop it immediately in its tracks.

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Crisis Management in the Digital Age: Lessons for 2024’s Unpredictable Economy

N2Growth Blog

Preparing your Business for Unexpected Market Shifts In this volatile and unpredictable economy, businesses must prioritize resilience by taking a proactive approach to strategic planning to ensure sustainability. Despite the inherent complexities of navigating a volatile economic landscape, digital resources often provide a solution.