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Brand Surgery ? excerpts from my Marketing Magazine article | In.

In the CEO Afterlife

Brand Surgery – excerpts from my Marketing Magazine article. by John • February 5, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. The blemish is the abdication of strategic attention by the organization’s most senior marketing executives to the enhancement of brand equity.

Magazine 100
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Leadership Biz Cafe Podcast #14 – Matthew E. May On How To Encourage Creativity & Innovation

Tanveer Naseer

In today’s increasingly competitive, global market, it’s understandable why so many leaders are trying to figure out how to foster innovation in their organizations. So how is it that some organizations seem to thrive on the cutting edge while others can barely get their innovative initiatives off the ground?

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Great Leaders Attract Great Talent

Great Leadership By Dan

They master challenges with a characteristic approach, and echo the habits of renowned innovators and entrepreneurs. T he Outsider: This is person who finds novel opportunities in industries and markets you might not normally target. The Evangelist: Even the best of products and services need a story to catch fire.

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Stop Numerator Thinking: Innovating Your Service Experience

Lead Change Blog

Then there are the business developers forever in pursuit of new products and new markets. I listened to an IT manager explaining on a speakerphone to a colleague he served in the marketing function why it was going to take two days to get a requested report. They cultivate, grow, innovate and invest.

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Tim Cook’s Southeast Asia Tour and His Meeting with Lawrence Wong in Singapore Validates Apple’s Expansion Strategy

CEO Insider

Throughout his journey from Hanoi to Jakarta, Cook has emphasized Southeast Asia’s significance as a burgeoning market and an emerging manufacturing stronghold. Copyright CEOWORLD magazine 2023.

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How do leaders make lasting change?

Lead on Purpose

His book The Innovators Dilemma has impacted the business world perhaps more than any other book in recent history. I found two recent articles about Clayton Christensen that have increased my understanding about leadership: The first is published in the BYU Magazine’s Spring 2013 edition. (As So how do leaders make lasting change?

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Kicking Butt: Apple and U2

Michael Lee Stallard

Apple is now the most valuable company in the world in terms of market capitalization and U2’s recent tour just became the highest grossing of all time, crushing the previous record held by the Rolling Stones. To learn more about how Bono connects with his band mates read “To Boost Productivity, Connect with the Core.&#

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