In the CEO Afterlife

DECEMBER 7, 2014

The strategy I’ve grown to love and count on over a 45-year career is do less, better. To rise from the ashes, our young management team made several tough sacrifices to transform a multi-product, multi-brand operation from generalist to specialist.

Human Resources 183

Human Resources Restructuring Competitive Advantage Marketing Strategy 183

Great Leadership By Dan

JANUARY 22, 2013

I’ll bet a lot of executives and managers reading this post would enthusiastically agree with the declaration “Employees are our greatest asset”. Count up how much time is spent reviewing the earning per share, revenue, profit, sales quotas, manufacturing capacity, inventory, marketing strategy, and other topics. How about you?

Review 248

Review Talent Management Follow-up Bottom-up 248

In the CEO Afterlife

OCTOBER 18, 2015

Leadership does not begin the when you step upon the first rung of the management ladder. And when you fail to demonstrate traits critical to successful leadership, the expectations of your colleagues and subordinates are dashed. But, leadership isn’t always directing others. Leadership Comes in All Shapes and Sizes.

Report 100

Report Career Discount Mentor 100

In the CEO Afterlife

MARCH 1, 2016

That night, I presented the marketing strategy that catapulted a regional brand to national leadership in Canada. What I did not share was the corporate strategy that resurrected this near bankrupt multi-product, multi-brand company. As marketers well know, unfilled needs create opportunities to meet the need.

Brand 100

Brand Competitive Advantage Marketing Strategy CEO 100

Lead on Purpose

NOVEMBER 4, 2009

— The Product Management Perspective: The ideas for this post came from a question posed to me about how an engineer can become a product manager. Following these three things will help you progress from your work as an engineer (or support or SE or any other job) to becoming a successful product manager.

Taylorism 150

Taylorism Taylor Ethics Godin 150

Women on Business

JANUARY 11, 2011

Red Zone Marketing’s “Why”: We focus our efforts on finding simple, common sense and inexpensive alternatives to creating growth in a business. We are committed to designing smart marketing strategies – not the flashiest or most complex. It help to get right decision and preparing future business and marketing strategies.

Press Release 167

Press Release Discount PR Marketing Strategy 167

In the CEO Afterlife

DECEMBER 4, 2011

Leadership. by John • December 4, 2011 • Leadership , Life • 2 Comments. And although pundits continue to encourage entrepreneurial thinking for stagnating mega-businesses, these bureaucracies can’t break from risk-averse management. Their marketing teams research everything to death. Leadership.

CEO 235

CEO Bureaucracy Brand Constraint 235

In the CEO Afterlife

MAY 1, 2011

Leadership. by John • May 2, 2011 • Human Resources , Leadership • 1 Comment. I witnessed plenty of vulture culture during my career. It’s not just that they are lousy people managers. If they can be labeled in ways other than as sociopaths, e.g., under-skilled, they can be managed. Leadership.

CEO 152

CEO Human Resources Brand Middle Management 152

Strategy Driven

APRIL 20, 2020

You could also study health management, operations management, global leadership, or supply chain & enterprise resource planning. Once your business considerably increases its profit margin, you should quit your career to focus on your new company. Feature detailed information about your marketing strategies.

Supply Chain 65

Supply Chain How To Brand Audience 65

Strategy Driven

NOVEMBER 12, 2010

Community Marketing becomes strategic to a respected organization. Relational Leadership is people-centric. Actually, a Community Marketing strategy helps define the business purpose and elevates the concept. Actually, a Community Marketing strategy helps define the business purpose and elevates the concept.

Leadership 50

Leadership Newsletter Learning-by-Doing Critical Success Factor 50

HR Digest

OCTOBER 20, 2023

Earning stacks of money, starting a family, and going on expensive vacations are goals that we can all probably relate to but they are not the right answer when asked about career goal examples. These allow you to work towards something specific in your career whether that’s a better job role or a project that inspires you.

Examples 52

Examples Goal Career Short-term 52

In the CEO Afterlife

DECEMBER 31, 2011

I began blogging about leadership, strategy, marketing and life last February. You’re Not a Real Marketer until You Create a Brand [link]. Brand Managers inherit brands and manage existing franchises. Crisis Management: The Ultimate Test of a Leader [link]. Does a Mentor Have to Breathe?

Blog 222

Blog Mission Statement Strategic Planning Brand 222

In the CEO Afterlife

FEBRUARY 26, 2012

My business career is characterized with a bunch of David versus Goliath encounters. As a 23 year-old Macleans Toothpaste Brand Manager in 1970, my colleagues and I competed against powerhouses P&G, Colgate and Unilever. Wherever I went, the major competitor was 20 times larger.

Creativity 240

Creativity Brand Management Marketing Resistance 240

Women on Business

JANUARY 15, 2011

This little book offers 57 ways to manage your fee structure to your advantage. Join The Whale Hunters group on LinkedIn for more discussions about how to be successful selling to big companies in a tough market. Planning Your Marketing Strategy Quickly and Effectively It doesn’t matter whether you work for a large Fortune.

Price 133

Price Press Release Discount PR 133

In the CEO Afterlife

AUGUST 1, 2011

Leadership. by John • August 1, 2011 • Branding , Marketing • 0 Comments. I realize I’ve been around a long time whenever I reminisce about the brands I was associated with in my early career. Formerlife: CEO of Jacobs Suchard (Nabob, Kraft), Strategy/Branding Consultant. Leadership. Main menu Home.

Brand 170

Brand CEO Stage-Gate Marketing 170

Strategy Driven

FEBRUARY 15, 2019

You could also study health management, operations management, global leadership, or supply chain & enterprise resource planning. Once your business considerably increases its profit margin, you should quit your career to focus on your new company. Feature detailed information about your marketing strategies.

Supply Chain 67

Supply Chain How To Brand Audience 67

In the CEO Afterlife

AUGUST 1, 2011

Leadership. by John • August 1, 2011 • Branding , Marketing • 0 Comments. I realize I’ve been around a long time whenever I reminisce about the brands I was associated with in my early career. Formerlife: CEO of Jacobs Suchard (Nabob, Kraft), Strategy/Branding Consultant. Leadership. Main menu Home.

Brand 131

Brand CEO Stage-Gate Marketing 131

Marshall Goldsmith

FEBRUARY 8, 2018

Thinkers50 – World’s Most Influential Management Thinkers. Called ‘The Academy Awards of Leadership’ by the Economist, Thinkers50 is the world’s most reliable resource for identifying, ranking and sharing the leading management ideas of our age. Has been recognized as the World’s #1 Leadership Thinker.

Executive Coaching 70

Executive Coaching CEO Magazine Banking 70

Women on Business

DECEMBER 17, 2010

Home About Contributors Contact Advertise Write for Us Submit a Guest Post Businesswomen Bloggers Directory Submit Your Blog Discounts & Resources Free Magazines and Publications for Business PR Newswire Jobs Career Center Education Center Submit a Press Release Businesswomen-News Books & Videos by Susan Gunelius and the Women On Business (..)

Media 198

Media Press Release Discount PR 198

Eric Jacobson

APRIL 18, 2016

My philosophy is authors need both a website to present the story of their career, and a blog to share the value of their expertise and writing style. A blog is also the foundation of an author's online marketing strategy because it helps people find and learn from that author. It's easy for authors to get lost.

Marketing 50

Marketing Audience Marketing Strategy Media 50

In the CEO Afterlife

APRIL 23, 2012

For most of my career, I operated within intensely competitive arenas where fractions of market share points were worth millions of dollars. With 100% share of market, our strategy was market growth and we managed to double sales in four years. In business, your competitor is the enemy.

Power 208

Power Sports Competitive Advantage Advertising 208

HR Digest

OCTOBER 4, 2023

While I knew my way around the subject matter, consolidating that knowledge and creating actual usable products has been revolutionary, and it will likely have a permanent impact on my career. The insights you have offered will be invaluable in my career.” I will always remember this contribution.” “I

How To 52

How To Letter Examples Project 52

Harvard Business Review

JULY 10, 2012

Have you noticed that general managers are scarce these days? But in many large companies, the only true general manager is the CEO. Everyone else, whether in the C-suite or in the senior management ranks, runs a piece of a business or a support function. At one time general managers were at the center of the action.

Management 14

Management P&L Incubator Finance 14

Miles Anthony Smith

DECEMBER 10, 2018

Experience of working in that industry will give you a much greater understanding of the way that your chosen market works, and will help you identify potential customers, growth opportunities and marketing strategies. You Have Trouble Managing Stress Running your own business, especially in the early days, is hard.

Tips 95

Tips Learning-by-Doing Industry Long-term 95

Harvard Business Review

DECEMBER 17, 2013

You also have to retain, direct, and eventually promote them — something that managers from other backgrounds can find daunting. As their manager, you should encourage this. Managing these creatives means ensuring they have a clear way to advance without getting pushed into management. The Creative Director.

Management 8

Management Creativity Licensing Core Competence 8

Harvard Business Review

DECEMBER 13, 2017

Because I teach a course on Product Management at Harvard Business School, I am routinely asked “what is the role of a Product Manager?” ” The role of a Product Manager (PM) is often referred to as the “CEO of the Product.” Self-management: Being a PM can be incredibly stressful. Company Fit.

Productivity 8

Productivity Products Core Competence Management 8

Harvard Business Review

AUGUST 8, 2018

When Liz was offered a job as a product manager at a growing biotech firm, she was ecstatic. It’s typical for new employees to initially place most of their focus on the relationships with their direct manager and those they manage, but others across the organization can be just as critical in influencing your career.

Learning Curve 15

Learning Curve McKinsey Goal Planning 15

Great Leadership By Dan

FEBRUARY 21, 2013

reprinted with permission from DDI's Directions newsletter): Leadership is a craft. in your organization were as passionate about leadership. engineers, pilots, sales managers, marketers, teachers, and bankers. believe it’s because no one really sees leadership as a profession. at leadership as a chosen specialty.

Film 280

Film Leadership Human Resources COO 280

Harvard Business Review

OCTOBER 11, 2016

“ Employer branding ” is no longer simply a concern for recruitment marketing; it is also a key component of effective organizational leadership. Some companies are leading the way in terms of targeting their employer brand marketing to the specific talent they’re looking to attract.

Globalization 8

Globalization Brand Survey Engineering 8

Harvard Business Review

FEBRUARY 13, 2014

Say the word leader and most people immediately think of those with business cards that says “manager,” “director,” or other such lofty title. In many cases they have deliberately chosen not to pursue a managerial career. Or perhaps they want to avoid the budgeting, reporting, and steady round of meetings that management jobs entail.

Development 10

Development Report Leadership Development Budgeting 10

Harvard Business Review

MAY 4, 2016

Career Transitions. Leaving a Stable Job to Create Your Dream Career. Hiring managers will see what you have done — and can do for them. He used the generous 2000-character summary section to tell the story of his career. Overall Strategy and Success. You and Your Team Series. Is It Time to Quit Your Job?

Brand 8

Brand Press Release Marketing B2B 8

N2Growth Blog

SEPTEMBER 14, 2010

Rebel Brown : I’ve been a consultant for over 20 years now, focused on helping international clients in areas of business and market strategy, positioning and market launches. Mike Myatt: What’s been most rewarding to you in your work in the leadership field? Once we challenge our beliefs and knowns –the sky is the limit.

Open-book 272

Open-book Greenleaf Blog Marketing 272

Harvard Business Review

OCTOBER 25, 2012

With today's breathless enthusiasm for innovation, it's hard to remember when, as far as the management literature was concerned, innovation was something that guys in white coats who worked for companies like DuPont did in the R&D lab. I had gone back to school after eight years in management to begin my own Ph.D.

Innovation 9

Innovation Long-term Marketing Sample 9

ExactHire - Leadership

FEBRUARY 21, 2022

If your organization prints general recruitment cards, add a QR code linked to your company’s “Career Opportunities” webpage. This helps employers track the effectiveness of recruitment marketing strategies, like print and other display content. Employees with personal business cards can add QR codes.

Learning Curve 52

Learning Curve Audience Transportation Bottom-up 52

Strategy Driven

AUGUST 3, 2012

This review is the basis for most elements that will appear in a strategic plan, including the organization’s strengths, weaknesses, opportunities, threats, actions, challenges, teamwork, change management, commitment, future trends and external forces. Management is concerned that resources are not concentrated on important things.

Review 57

Review Company Strategic Planning Industry 57

In the CEO Afterlife

NOVEMBER 4, 2012

Turns out that Linds Redding, an illustrator and designer, spent most of his career crafting advertising in the UK and New Zealand, before opening an animation studio. As fast as we could pin an idea on the wall, some red-faced account manager in a bad suit would run away with it. I’m glad I did.

Advertising 265

Advertising Creativity Industry Bottom-up 265

Harvard Business Review

FEBRUARY 28, 2011

"Tom, this week's client meetings went well, but they would have gone better if you had been on top of the market data. It's essential for your new responsibilities in developing market strategies for your region.". The market-strategy meeting is next week, and I still haven't seen your plan, which was due yesterday.

Case Study 15

Case Study Airlines Hotels Software 15