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Making Sense of Speed, Agility and Innovation

Leading Blog

Or, think about innovation. Everyone knows innovation is important. But again, if you can innovate successfully, is that enough? In our book OutManeuver we detail a new competitive strategy that leverages speed, agility, insight and innovation to win the most at the least possible cost. Can agile help you win more?

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Transforming Commerce: Chief Commercial Officer Search

N2Growth Blog

The CCO works closely with executive teams to define the company’s commercial path, making pivotal decisions about brand positioning, market competition, and revenue growth. In addition, the CCO manages and implements strategies to drive revenue growth, break into new market segments, and foster customer engagement.

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Young Entrepreneurs Find a Powerful Advantage by Encouraging Human Connection

Michael Lee Stallard

They’ve identified market segments that could benefit from better connection and crafted a customer experience using products and services to meet that need. I shared these young innovators’ stories in an article published by Entrepreneur.

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Using AI To Augment Vehicle Design

The Horizons Tracker

These clinics provide insights into how consumers perceive a design concept, such as whether it is viewed as “aggressive,” “modern,” or “luxurious,” and assist marketers in selecting a design that will resonate with their intended market segment.

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How Startups Learn To Successfully Pivot

The Horizons Tracker

Not only do most startups fail, but this high failure rate is often considered an essential part of the innovation process as it means organizations are really stretching the bounds of what’s possible. The pivots were grouped into four buckets: market; execution or operations; organization; or product or service.

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6 Factors That Can Impact Your Commercial Business

Strategy Driven

It could involve investing in new product development, exploring new market segments, or adopting innovative marketing strategies. By being proactive and responsive to market trends and consumer behavior, businesses can better meet customer needs and seize new opportunities.

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Growth Mindset Should Be a Part of Your Business Strategy

Strategy Driven

Such an entrepreneur is open to infusing new talents, innovations and creativity into the business to strengthen it and guarantee its longevity. Building a culture of taking risks enables you to feed creativity and innovation into the business to fuel it forward, notwithstanding the risks involved. Inspire innovation.