HR Digest

NOVEMBER 20, 2020

Emily arrives at the Parisian office newly acquired by her American marketing company, to be the liaison between the two offices, and yet, she doesn’t speak the language of the country she’s now working, and doesn’t seem to fancy the idea that she should try. As tourists or even short-term visitors, you can get away with Hellos and Goodbyes.

Tips 122

Tips Short-term Cooper Travel 122

Strategy Driven

APRIL 29, 2017

Putting customers through too long a process puts you at real risk of shopping cart abandonment. In fact, if they have different products and different target markets, they should be wildly different. Not just in terms of design but management. User friendliness must be your first and last concern. Work to your product.

Wilde 64

Wilde Fashion Long-term Productivity 64

The Horizons Tracker

DECEMBER 3, 2019

We already know that innovation is largely in decline, with breakthroughs today not only less frequent and less revolutionary than in the past, but also considerably more expensive to achieve, both in terms of money and manpower. This is despite the average startup today remaining private twice as long as was the norm in the past.

Venture Capitalist 52

Venture Capitalist Entrepreneur Incubator GDP 52

Miles Anthony Smith

DECEMBER 10, 2018

Glean These 19 Ideas & Tips to Skyrocket Your Success Note: This post was written in collaboration with Victoria Greene , an ecommerce brand marketing consultant, freelance writer, and small business owner with a pulse on the future of online selling. Starting Your Own Business? Have you ever thought about running your own business?

Tips 95

Tips Learning-by-Doing Industry Long-term 95

Skip Prichard

OCTOBER 28, 2019

I spoke with Nick about their research and their book, WILD THINKING: 25 Unconventional Ideas To Grow Your Brand and Your Business. What is wild thinking? Wild thinking is what happens when you pose 25 thought-provoking questions to 25 intelligent, creative leaders in organizations as diverse as Google, Gap, Time Out and Twinings.

Wilde 67

Wilde Brand Open-book Creativity 67

Strategy Driven

FEBRUARY 7, 2011

…And the Clients Went Wild! : And the Clients Went Wild! gives you the tools to take an eclectic approach to your marketing, and pick the best, most wildly successful marketing methods – traditional, online, or both — to win at achieving your marketing goals. Juliano Howard T. Dickens Jr. Do what works!

Wilde 50

Wilde Newsletter Marketing Motivation 50

Steve Farber

AUGUST 12, 2016

They were not—as we say in business—my “target market”; yet, LEAP has given each of them a good dose of inspiration and a road map to change their lives for the better. The group was thrashing around trying to come to terms with a question that I had just dropped on them like a sack of salt on the roadway.

Open-book 40

Open-book Wilde Fashion Long-term 40

Harvard Business Review

SEPTEMBER 26, 2014

My colleague Tim Joyce and I have found a similar viral phenomenon with superconsumers — our term for people who buy big volumes of a product or service, but who often can be convinced to buy even more. These super geos were local profit pools that were concentrated and big enough to offer big ROI upside for marketing and sales.

Marketing 9

Marketing Mass Marketing ROI CRM 9

Harvard Business Review

OCTOBER 13, 2015

So foreign operations need to contribute meaningfully over the long term to shareholders’ 20 times expectations. The way to do that is to build market share in international markets at a level of profitability that is higher than the cost of capital. In most cases, this is a long-term value destroyer.

EPS 8

EPS Short-term Cost of Capital Long-term 8

Women on Business

JANUARY 24, 2011

For long-term relationship-building, be sure that your values and those of your clients mesh. Pitches MUST be short, which is more time-consuming than presenting long ones. Evaluate organizations online: their mission, major products/markets, history, and biographies of key participants. Don’t be timid.

Press Release 100

Press Release Discount Sharpe Advertising 100

Harvard Business Review

MARCH 21, 2016

But the more important part of the story, the lesson that applies to all kinds of companies in all sorts of fields, is that every one of these star performers faced at least one “near-death experience” during the course of its long-term success. It was a great idea for a conference, yet it amounted to a hill of beans.

Company 8

Company Long-term Conference Restructuring 8

Modern Servant Leader

FEBRUARY 17, 2016

You can also consider a business that awakens a massive industry then dominates the market shares globally at the same time, busting misconceptions about the way the food service industry must treat employees. $16 Servant leadership has proven successful and has a positive impact for the long term, time and again. Meet needs.

Leadership 100

Leadership Servant Leader Airlines Learning-by-Doing 100

Modern Servant Leader

FEBRUARY 17, 2016

You can also consider a business that awakens a massive industry then dominates the market shares globally at the same time, busting misconceptions about the way the food service industry must treat employees. $16 Servant leadership has proven successful and has a positive impact for the long term, time and again. Meet needs.

Leadership 100

Leadership Servant Leader Airlines Learning-by-Doing 100

Harvard Business Review

AUGUST 16, 2017

Musk himself is ambivalent about the term. Investors and lenders are betting on the company’s long-term potential to dominate a future that may feature autonomous vehicles, sustainable energy consumption, and the ability to upgrade easily as both hardware and software evolve. car manufacturer and all but three worldwide.

Supply Chain 12

Supply Chain Automotive Disruptive Innovation Transportation 12

Harvard Business Review

AUGUST 30, 2012

And many sites — such as Apple and Amazon — grant "nontransferable" rights in their terms of service contracts (you know, those long scrolling pages of legalese that no one actually reads?). It’s another example of healthcare gone wild. Housing Markets, By Price ( The Washington Post ).

Dichter 15

Dichter Library Insurance Wilde 15

Harvard Business Review

AUGUST 15, 2013

And last year, he decided that the answer was to take the company private, to escape the hectoring of the public market. Dell''s fortunes have not reversed over the past six years, owing in part to the recession, but more fundamentally to the decline of the PC market. For more background on the potential deal, click here.)

Rivkin 15

Rivkin Succession Short-term Case Study 15

Harvard Business Review

FEBRUARY 5, 2018

The term corporate entrepreneur devalues what real entrepreneurs do, and it creates a haze of hokum around people trying to innovate in large companies that sets them up to fail. But almost everyone involved in a young company is betting on the long-term. PhotoAlto/Jorge Goncalves/Getty Images.

Entrepreneur 10

Entrepreneur Venture Capitalist Innovation Long-term 10

Harvard Business Review

MAY 24, 2016

Some products are truly innovative but stay walled up too long in R&D and then are released to market when they are no longer unique. We term these product launches “minivations” and they are the result of product developers who don’t realize just how much value their offerings would provide to customers.

Productivity 8

Productivity Products Price Arkes 8

Harvard Business Review

JANUARY 24, 2014

A key target for Ceres’ work, and the main audience at the conference, is the group of institutional investors who manage tens of trillions of dollars in assets for long-term performance. coal market. This is the key message from a leaked United Nations study that The New York Times reported on last week.

Discounted Cash Flow 11

Discounted Cash Flow NGO Conference Banking 11

Harvard Business Review

SEPTEMBER 22, 2014

The term had multiple definitions, all of which were applied, including, for instance, the “last price before 4 PM” and the “last price reported in the closing auction.” Once we defined the term more narrowly, the patterns disappeared. Developing and applying predictive analytics requires a delicate balance between art and science.

Credit Scoring 10

Credit Scoring Price Market Segmentation How To 10

Harvard Business Review

JUNE 8, 2018

Impact investors over the past decade largely focused on proving that impact investments could achieve a “market rate” or above return profile. Making something wildly profitable will of course attract the attention of financial markets, and thus increase the chances it will scale effectively. Lessons from Microfinance.

Microfinance 8

Microfinance IPO Real Estate Industry 8

Harvard Business Review

APRIL 17, 2014

More women have also taken on more responsibility for retirement planning, in part due to market and retirement plan upheaval; in 1978, the IRS created the structure in which the federal government essentially shifted the burden of retirement financing from employers to employees.

Industry 8

Industry Advertising Finance Long-term 8

Harvard Business Review

JULY 7, 2011

When an office bully starts running wild, there are often two employees to blame. Roger, a vice president of sales and marketing in the pharmaceutical industry, was one such Pleaser. While he longed to advance in his career, Roger had developed a bad habit of avoiding conflict. What's the holdup?

Rogers 15

Rogers Morale Long-term Pharmaceuticals 15

Harvard Business Review

DECEMBER 17, 2014

Identifying this so-called “growth gap” is critical, because the bigger the gap, the more a company needs to look beyond its current offerings, markets, and business models to find growth opportunities. By reaching new customers in current markets? By stealing share from current competitors?

Innovation 9

Innovation Company Venture Capitalist Business Model 9

Harvard Business Review

JULY 5, 2016

Our research on what we call the “founder’s mentality” shows that maintaining a strong insurgent mission is critical to long-term, sustainable growth. But to compete long term, insurgent companies also need to develop scale and scope, which very often dulls their insurgent’s zeal.

Engineering 9

Engineering Long-term Short-term Innovation 9

Harvard Business Review

JANUARY 15, 2015

The painful truth is: attention itself isn’t worth as much as today’s marketers, boardrooms, and beancounters think. Institutions and leaders, obedient students of modern marketing, obsessively ask, “How do we get people to be loyal to us?” Make the terms and conditions impossible to understand!

Strategy 8

Strategy Porter Marketing Fashion 8

Harvard Business Review

SEPTEMBER 22, 2014

The term had multiple definitions, all of which were applied, including, for instance, the “last price before 4 PM” and the “last price reported in the closing auction.” ” Once we defined the term more narrowly, the patterns disappeared.

Credit Scoring 8

Credit Scoring Price Market Segmentation How To 8

Harvard Business Review

MARCH 18, 2013

Success begets not only further success but also harder-to-meet market expectations. If all of this sounds familiar, then it should because not too long ago Apple faced a similar situation after its launch of the iPhone 5. How then can a new front-runner better manage market expectations and also strive to be more innovative?

Brand 8

Brand Customer Loyalty Hedge Wilde 8

Harvard Business Review

OCTOBER 1, 2012

So how do you empower your corporate innovators to bring their ideas to market? If they'd been able to pay the same amount for different packaging on the open market, what would the outcome have been? Incentivize for long-term viability. Little by little, they can turn a hypothesis about the market into proven results.

Innovation 15

Innovation Company ROI Disruptive Innovation 15

Strategy Driven

JULY 22, 2018

Our focus is on quick launch, and long-term projects have also become our priority. Brendan Wilde of Discountdomains.co.nz ‘A contractor with limited experience can be a star in a specific field but cannot always see the system in a broader sense’, Wilde added. Brendan Wilde of Discountdomains.co.nz

B2B 62

B2B Development Wilde Project 62

Harvard Business Review

JULY 19, 2013

For my company, I focused on a big market and found a profitable and attractive niche. With Getaroom, I understood the lodging market is massive and knew a niche player could capture a large amount of revenue, but my initial projections were modest and I watched expenses closely. Find your niche in a sizable market.

Entrepreneur 9

Entrepreneur Hotels Travel Call Center 9

Harvard Business Review

FEBRUARY 8, 2011

This is a high-octane, high-consequence, long-term date. If you're a product guru, maybe you need a business development or sales-oriented leader to get your vision to market. But a long-term relationship can help you leapfrog the learning curve of the close collaboration, which can sometimes take years to develop.

How To 15

How To Long-term Learning Curve Entrepreneur 15

Harvard Business Review

AUGUST 22, 2011

The term "disruptive innovation" has become an industry buzzword. We all want to start a disruptive company or invest in disruptive ventures, but in reality an innovation that takes place at the low-end of the market or where there is no market (yet) is just not that sexy. Be assured that you have no idea what will come next.

Disruptive Innovation 17

Disruptive Innovation Christensen Metrics Innovation 17

Harvard Business Review

FEBRUARY 18, 2014

It would create a “bully in the schoolyard” who could “cement the kind of monolithic monopolies that have plagued cable subscribers all along” and lead to a long-feared “media dystopia.”. Looking at the merger in terms of continued consolidation within the cable industry, however, misses the bigger picture. There is no cable industry.

Technology 8

Technology Content Information Technology Franchising 8

Harvard Business Review

MARCH 31, 2016

In addition, highly successful companies — those who are leaders in their market and have surpassed revenue expectations — are the most likely to adopt this compensation policy. Blanket or company-wide compensation adjustments or payments don’t work to increase retention in the long run. Start with market rate.

Metrics 8

Metrics Price Policies Software 8

Harvard Business Review

DECEMBER 6, 2016

This means self-driving cars have shifted from a period of wild experimentation directly to market adoption — what Paul Nunes and I describe in our 2013 HBR article as “big bang” disruption. The change will become invisible. But typical of disruptive transformation in other industries, the U.S.

Transportation 8

Transportation Technology Software Supply Chain 8

Harvard Business Review

APRIL 30, 2018

A Dell-EMC study reveals significant differences in terms of willingness to trade privacy for services across countries and across different uses of digital applications; of 15 countries studied, Germans were most concerned about privacy and the Indians were the least. But it has a long way to go.

Bottom-up 8

Bottom-up Constraint Self-aware Technology 8