Online Retailers Failing To Cater For Older Shoppers
The Horizons Tracker
NOVEMBER 28, 2022
The survey found that while over 65s hold considerable spending power, they’re generally being overlooked by online retailers, with just 12% of respondents saying they felt understood by the brands they engage with. trillion in 2015, with this set to reach €5.7 trillion by 2025.
Let's personalize your content