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Five Foundational Truths of Youth Marketing (and Leadership)

Leading Blog

It is an important and comprehensive book for marketers, but there are some principles they share that have a much wider application, that I wanted to share. In the book, they list the five foundational truths of youth marketing (and leadership). Adam Wilson, 2018, Former director of brand marketing for Carhartt, North America.

Marketing 261
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April 2018 Leadership Development Carnival

Lead Change Blog

Jon shares: “ Are we concentrating on the power of greatness over the empowering nature of goodness? To stay ahead of the curve on these kinds of market shifts, you need to start thinking about how you produce results using both human and automated team members. Find Dan on Twitter at @greatleadership.

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5 Ways to Heat Up Your Motivation.

Rich Gee Group

This time of the year, most businesses tend to power down a bit (not all mind you) and it give us time to plan for 2018. Unfortunately, many of us also power down and procrastinate until we’re in the middle of January. They are usually natural marketers, who promote services they believe in. Let me know!

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The Environmental And Economic Costs Of Curbside Recycling

The Horizons Tracker

Recycling offers a comparable or even superior return on investment to strategies like transitioning to electric vehicles or purchasing green power, which utilizes renewable energy sources. In 2011, during the most lucrative period for recycling markets, the annual cost per household in the United States was as low as $3.

Cost 85
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Lessons From The Great Resignation

The Horizons Tracker

Over the last few years, this has been encapsulated by the so-called Great Resignation, where the paucity of talent has given people the power to demand a better deal in the workplace. Since July, it’s dropped to 2.3%, back to pre-pandemic levels, indicating a gradually normalizing job market.

Stress 110
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Should We “Defund” Leadership?

Lead Change Blog

The Pixar 2018 documentary on the company tells the tale of a group of passionate, driven people who worked around the clock, sleeping under their desks to bring to market revolutionary technology tools. Keeping in touch with associates means maintaining an emotional connection that is about a partnership, not power.

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Are Bosses With Integrity Less Innovative?

The Horizons Tracker

They only analyzed companies where the CEO was hired between 2011 and 2013, and who had also stayed in post until at least 2018. The correlation between integrity and these traits was stronger for CEOs who held positions as board chairs, giving them more power over the company, or were determined to be overconfident.