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Leadership Lessons in Southwest Airline’s Fall From Grace

Modern Servant Leader

There are leadership lessons in Southwest Airline’s fall from grace. The company has been a servant-leadership darling since it’s inception and co-founder Herb Kelleher applied the principles for decades before stepping down as CEO in 2001. Southwest Airlines Fall From Grace. Overscheduling.

Airlines 188
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Leadership Lessons in Southwest Airline’s Fall From Grace

Modern Servant Leader

There are leadership lessons in Southwest Airline’s fall from grace. The company has been a servant-leadership darling since it’s inception and co-founder Herb Kelleher applied the principles for decades before stepping down as CEO in 2001. Overscheduling All airlines overbook their flights.

Airlines 130
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First Look: Leadership Books for October 2023

Leading Blog

H ERE'S A LOOK at some of the best leadership books to be released in October 2023 curated just for you. Leadership experts Frances Frei and Anne Morriss argue that this belief is deeply flawed—and that it keeps you from building a great company. What Hollis did was vulnerable, but it was not leadership.

Books 276
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Management Tools For Leaders: Red Ocean/Blue Ocean Strategy

Rich Gee Group

They present analytical frameworks and tools to foster an organization's ability to systematically create and capture "blue oceans"—unexplored new market areas. Great examples of Red Ocean companies are McDonald’s and Southwest Airlines. In addition to their pricing, cancellation, and service structure, no other airline comes close.

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Can Small Business learn from the American Airlines Merger?

Women on Business

The American Airlines merger gives us a great example of what do look for in a partnership and what we should avoid. This merger will give American Airways access to new markets, expanded human capital resources and more flight capacity. The post Can Small Business learn from the American Airlines Merger?

Airlines 196
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Key Traits of Challenger Brands that Allow Them to Punch Above Their Weight

Leading Blog

That punch is what gives brands what they most want from their branding, marketing, and advertising — a response. In an industry where mattresses are always on sale, we knew the brand had to do something to disrupt the market. Their advertising and marketing communications look and sound different from their competitors.

Brand 288
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In Marketing, the “C” Word Cannot Exist

In the CEO Afterlife

Many years ago I read Theodore Levitt’s The Marketing Imagination. In the book, the renowned marketing professor said there was no such thing as a commodity, only people who think like commodities. This served me well as a branded coffee marketer. Differentiation is the name of the marketing game. Few deliver it.

Marketing 257