In the CEO Afterlife

APRIL 23, 2012

In business, your competitor is the enemy. For most of my career, I operated within intensely competitive arenas where fractions of market share points were worth millions of dollars. Your success or failure can be quantified by such measurements as market share, financial ratios, brand awareness, new products and deadlines.

Power 208

Power Sports Competitive Advantage Advertising 208

Lead Change Blog

APRIL 6, 2021

David Grossman of The Grossman Group provided How to Effectively Plan Your Next Communication in 5 Minutes. Stephanie Skryzowski of 100 Degrees Consulting provided How to Create a Monthly Finance Routine. Kelby Kupersmid shares How to Tame Your Imposter for Good. What we don’t always know is how to act on this understanding.

Leadership Development 267

Leadership Development Development Leadership Ethics 267

Strategy Driven

FEBRUARY 18, 2021

Recognize when the other party’s demands have become unreasonable or if the terms they suggest create an unprofitable outcome for your business and make the decision to walk away from the negotiating table.

Succession 65

Succession Proposal Long-term Active Listening 65

Coaching Tip

MAY 23, 2013

Sad to say, I think many HR executives would tell you that their Training and Development efforts tend to go off in different directions, and aren’t always aligned with the organization’s specific business objectives. For many, there seems to be a distinct lack of cohesiveness in aligning talent strategy with business strategy.”.

Chief Executive Officer 77

Chief Executive Officer Human Resources Business Objectives Survey 77

HR Digest

MARCH 23, 2023

How To Craft a Polite Temporary/Permanent Layoff Email (Samples) As an HR leader, it is your responsibility to ensure that the layoff event is executed efficiently and effectively, with timely communication to all impacted parties to ease the impact of the difficult business decision.

Letter 98

Letter Politics Restructuring Sample 98

Harvard Business Review

MARCH 18, 2016

While almost all business units, such as HR and sales, have started working more closely with IT, we have become especially interested in the marketing-IT relationship because we’ve seen firsthand just how much of marketing is increasingly powered by technology. Align your vision.

Marketing 8

Marketing Enterprise Architecture Technology Project 8

Strategy Driven

NOVEMBER 6, 2015

The sharp focus and direction on your objectives and goals can only be maintained with constant monitoring of your procedures and processes. Whether your focus is on customer service, profits, investing, marketing, or company growth a constant awareness of your current position in relation to where you want to be is essential.

Succession 50

Succession Strategic Planning Budgeting Goal 50

Harvard Business Review

AUGUST 9, 2016

Optimizing every customer experience to be useful and engaging at every touch point is a marketing imperative in today’s multi-channel, multi-screen world. Customers demand consistently superb experiences, and CEOs expect marketing executives to deliver them. Marketing Analytics Can Improve the Customer Experience.

Marketing 8

Marketing Organization Content Storytelling 8

Rajesh Setty

DECEMBER 14, 2011

It’s so much easier and quicker – in terms of having something to say that others want or need to hear – to be derivative, to take someone else’s thoughts and market them; to be a re-packager rather than an innovator. The more information we have access to, the more we discover how few genuinely innovative thinkers there are out there.

Leadership 58

Leadership Long-term Innovation Audience 58

Harvard Business Review

JULY 25, 2016

A recent CMO Survey indicates that marketers plan to double their spending on social media in the next five years. This disparity highlights an important, and potentially costly, problem: Marketers continue to increase social media spending, yet many are still uncertain about management, strategies, and integration.

Media 8

Media Strategy Audience Brand 8

Strategy Driven

FEBRUARY 25, 2021

The plan should help you determine which aspects will need a few updates to achieve the set business objectives. Setting up the necessary measures to streamline your business processes could be ineffective if you do not have the right team. Empower the Employees.

Process 86

Process Long-term Software Objective 86

Harvard Business Review

DECEMBER 5, 2016

We find that the most forward-thinking companies are identifying and growing leaders in the midst of pursuing critical business objectives, as opposed to sending them off to far-flung educational programs and hoping they return with “big” insights about themselves and the world.

Leadership Development 8

Leadership Development Development Leadership Banking 8

Harvard Business Review

DECEMBER 18, 2012

Traditionally, managers were used to achieving business objectives in departments that make things, sell things, or manage money. While social-media activity is very easily measured, it has little in common with these core business functions. How to Find New Competitive Knowledge in Social Media. HBR Insight Center.

Metrics 18

Metrics Media Ries Reference 18

Harvard Business Review

DECEMBER 6, 2010

Craftsmen allied themselves to essentially create firewalls around their primary competitive offering in the market. Today, the guild mentality persists within companies, where functions such as marketing, sales, finance, IT, human resources and R&D all have their own area of special expertise.

Operations 13

Operations Competitive Advantage Supply Chain Retail 13

Harvard Business Review

MAY 1, 2013

While currently crippled by inadequate infrastructure in many countries, low- and middle-income countries will be the fastest-growing markets for pharmaceuticals and medical devices over the next decade. To do so, we enlisted one of our NGO partners to teach our IT team how to use geographic information systems (GIS). Redefine ROI.

Health Care 8

Health Care ROI NGO Long-term 8

Harvard Business Review

DECEMBER 8, 2016

I’d argue that companies already know how to improve employee experience: All they have to do is apply to their HR practices the principles of customer experience design that their marketing and operations teams probably already use.

Brand 8

Brand Benchmarking Performance Review Participative 8

Harvard Business Review

MARCH 6, 2014

Some of the best thinking on how to meet our goals have come from employees in our mills. Our Brazilian team saw how well it was working there and adapted it for use in their market. We support legitimate social and environmental issues that are globally relevant but also have a clear fit with our brands and business strategies.

CEO 9

CEO Company Reputation Energy 9

Harvard Business Review

FEBRUARY 3, 2015

Each of these executives offered plenty of ideas when the discussion turned to promotions, social media tactics, and marketing messages. They seemed to think that designing and managing the customer experience is a marketing function, as if the customer is only associated with marketing, and the store only with operations.

Brand 8

Brand Reis Objective Merchandising 8

Harvard Business Review

SEPTEMBER 4, 2017

Managed by Q, a cleaning and office services company in New York City, decided to pay employees higher wages than the prevailing market rate. As companies think about how to change this, they should focus on the jobs that will survive into the future. Small and large companies alike are experimenting with these concepts.

Human Capital 15

Human Capital Kaizen Agility Energy 15

Harvard Business Review

AUGUST 26, 2013

Cloud-based services are also now being bought directly by functions like HR and marketing, resulting in IT losing its control over technology purchase within the organization. It is no longer sufficient for IT just to be ''aligned'' with your business objectives; a fusion is needed. Such units present strong advantages.

CIO 8

CIO CTO Operations Technology 8

Harvard Business Review

JUNE 2, 2015

When peaceful protests turned into violent clashes between demonstrators and police, and fighting engulfed the nation, every rule of normal business collapsed. Throughout it all, we provided constant communications with status updates, decisions, changes, and guidelines for how to act and react appropriately to the level of crisis at hand.

Crisis 8

Crisis Management Contingency Plans Objective 8

Harvard Business Review

MARCH 2, 2011

Companies can take a wide variety of approaches to how to discuss ethics. Employees can visit the website and read about the company policy regarding ethically questionable behaviors, and learn tips on how to best defend themselves from crossing ethical boundaries. Setting the right example.

Ethics 13

Ethics Conflict of Interest Constraint Compliance 13

Harvard Business Review

AUGUST 23, 2013

A Jesuit friend of mine at neighboring Georgetown once told me, with admiration, how for years Trachtenberg outfoxed the rival school in everything from strategy to marketing to real estate acquisition, and in the process transformed underdog GW into a national powerhouse. From early days, he was a scrappy leader.

Real Estate 8

Real Estate Case Study Emotional Intelligence Storytelling 8

Harvard Business Review

AUGUST 15, 2016

Measuring Marketing Insights. How to Get the Feedback You Need. Companies that want the insights from linked systems can navigate the organizational complexities with these six steps: Align feedback systems around high-level business objectives. This drove everything from its questions to how it used the data.

Survey 8

Survey Retail System Automotive 8

Harvard Business Review

APRIL 29, 2015

As in any large organization, the biggest challenge was how to keep this kind of long-range plan on track for a decade or more. Drawing on a powerful tool from the finance world, they conceived of those collections operating as portfolios — each with a specific business objective and time horizon. Competing in New Ways.

Strategy 8

Strategy Long-term Health Care Insurance 8

Harvard Business Review

JULY 22, 2013

Case studies at MIT''s Center for Information Systems Research suggest that if people don''t know the percentage of projects that meet their business objectives, the percentage is probably very low. That doesn''t bode well for business success. Every manager in the company should know the answer to that question.

CIO 8

CIO Stage-Gate Project Information Technology 8

Harvard Business Review

DECEMBER 6, 2016

As marketing continues to shift and improve, we’ve come to rely on IT to provide expertise on current technology and, perhaps more importantly, to provide a road map that shows where technology will lead, where integration is critical, and how to make the best use of increasingly sophisticated tools.

Marketing 8

Marketing Banking Technology System 8

Strategy Driven

JANUARY 3, 2014

Learn when deadline crunch time is best to accomplish the optimum business objectives. Those of us who grew up working on typewriters know how to master the medium. Power Stars to Light the Business Flame , by Hank Moore, encompasses a full-scope business perspective, invaluable for the corporate and small business markets.

Energy 58

Energy Strategic Planning Succession Humphrey 58

Strategy Driven

MARCH 26, 2024

For sellers, online auctions offer an effective way of reaching a global market, with the potential to garner higher bids due to the increased competition. The ability to track and analyze bidding patterns gives sellers actionable insights into the actual market value of their machinery.

Due Diligence 108

Due Diligence Participative Price Efficiency 108