Remove Development Remove Influence Remove Marketing Remove Pharmaceuticals
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6 Proven Tactics to Design an Effective Executive Healthcare Resume

Strategy Driven

Crafting and writing a branded healthcare executive resume, that differs from the traditional medical resume, can make a significant difference in your executive job search results and improve the opportunities to land that next-level position in pharmaceutical, biotech and medical device industries. You must appeal to all of these audiences.

Tactics 51
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Introducing 100 Coaches: Pay It Forward Champions

Marshall Goldsmith

Deepa Prahalad – Focused on design and emerging markets. 14th Administrator, United States Agency for International Development. Rod MacKenzie – Executive Vice President, Chief Development Officer for Pfizer, member of Pfizer’s Executive Leadership Team. Telisa Yancy – Chief Marketing Officer at American Family Insurance.

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Guest Post: Talk is Cheap!

Lead on Purpose

Weatherhead is the author of The Power Of Adversity and chairman and CEO of Weatherchem, a private manufacturer of plastic closures for food, spice, pharmaceutical and nutraceutical products. Filed under: Integrity , Leadership , Purpose , Team Building , Trust Tagged: | Albert J. Theme: Digg 3 Column by WP Designer.

Committee 140
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Companies in Regulated Industries Can Also Do Digital Marketing

Harvard Business Review

I teach at Rutgers University in New Jersey, the epicenter for many major companies in pharmaceuticals, insurance, and banking. The companies who re-organize and adjust for today’s market realities and customer needs will win. This is an excruciating marketing environment. And yet BPV is a content marketing machine.

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Lobbyists Are Behind the Rise in Corporate Profits

Harvard Business Review

Firms engage in political “rent seeking”—lobbying for regulations that provide them sheltered markets—rather than competing on innovation. I account for the roles of R&D, spending on advertising and marketing, and on administrative costs, including IT. Regulators expected cable prices to fall by 10%.

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Health Care Is an Investment, and the U.S. Should Start Treating It Like One

Harvard Business Review

To be sure, many factors influence health outcomes and the investments the health care system makes are only one input. But, like pharmaceuticals, each of these entities is represented by powerful lobbyists (such as physician and hospital organizations), who will strongly oppose any steps to reduce payments. For instance, the U.S.

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Case Study: Bet on One Big Idea or Diversify?

Harvard Business Review

Hilde Dach, the former chief scientist at drug-development start-up Genbac and now a team leader at German pharmaceuticals maker Caliska, which had acquired Genbac, could read disappointment in the face of Johan Greve, the Caliska division head who was her boss. You''ve always seen it as a pharmaceutical product. Hey," he said.