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4 Ways Social Media Marketing Can Benefit Brick & Mortar Retail Stores

Strategy Driven

The benefits are far-reaching, too, where social media marketing techniques like influencer and affiliate marketing measures help to improve the success of business. Here is an explanation of social media platforms and four ways social media marketing can benefit your small business. Using Referral Marketing.

Retail 89
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Rookie Talent: Avoiding a Kodak Moment

Leading Blog

During most of the 20th century Kodak held a dominant position in photographic film, and in 1976, had an 89% market share of photographic film sales in the United States. I can’t help but wonder: If Kodak had paid attention to its aging workforce trend, would the company have maintained market share and avoided bankruptcy?

Film 150
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Mastering A Career Change After 50

HR Digest

The lessons in the film about talent and ageism are quite real. This ennui is more noticeable among the college-educated as they generally have higher expectations from life and jobs. Be it sales, marketing or fund-raising or just leading tours through your historical town. . They feel stuck in a groove.

Career 109
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17 High-Paying Jobs for Women

HR Digest

The number of women in high paying jobs and entering the job market has risen progressively through the years, but there are many hurdles in their journey up the ladder. . For every 100 men promoted to manager, only 85 women were promoted. . Computer and information systems managers. Human Resource Managers.

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Blogging on Business Update from Bob Morris (Week of 8/19/13)

First Friday Book Synopsis

Bob''s blog entries "Givers take all: The hidden dimension of corporate culture" "How Do You Create Innovation in Your Business? of the Oxford Princeton Program) in “The Corner Office” Compelling People Dave Kerpen HBR Huffington Post Hugh Martin (chief executive of Sensity Systems) in “The Corner Office” Inc.

Blog 75
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Using Video to Boost Online Sales

Strategy Driven

More families than ever are reporting that they no longer subscribe to any traditional TV package, instead choosing to stream all of the TV and films that they watch at home. To Explain and Educate. Film some behind the scenes footage and let people in. Video gives you a chance to be more than just a faceless, souls brand.

Video 50
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Leadership Strategies: Are You a Davos Woman?

Women on Business

One quick note, at our past WELL programs we have used clips from the film “Mona Lisa’s Smile” to get deeper discussions going. I would love to hear your responses to “What would you bring up if you were asked to be an attendee in Davos at the World Economic Forum”? You may want to watch this and then give your imagination wings.