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Brand Marketing Opportunities and Challenges for 2013

Women on Business

NEWS AND INSIGHTS UPDATE: Are you ready to market your brand and get big results in 2013? It’s just as important to develop and promote your personal brand in order to reach your career goals as it is for a company to market its brands. Remember, brands can belong to companies or individuals.

Brand 208
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Five Ways to Positively Disrupt Your Career During COVID

Strategy Driven

When markets are down, they become ripe for disruption and roll out the red carpet for innovative services, solutions, and products. Which makes me wonder, do these same truths hold true for individuals (and their careers!) Take a peek below for some foundational strategies to launch your new career path: 1. Reflection.

Career 100
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Build Your Brand by Promoting Yourself

Women on Business

Marketing – all companies do it. Whether a television campaign, internet ads, radio spots or magazine spreads: companies market themselves in order to stay relevant and attract clients. As self employed women it is easy to forget how important it is to market yourself. If you don’t – no one else will.

Brand 238
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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

These Human Resource leaders represent the top 25 human resources leaders shaping careers, culture, and talent at the world’s most innovative people driven companies. While Chief Digital/Technology Officers or Chief Marketing Officers are often tagged with the innovator label, it is the CHRO who is the real innovator in 2020.

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How do leaders make lasting change?

Lead on Purpose

I found two recent articles about Clayton Christensen that have increased my understanding about leadership: The first is published in the BYU Magazine’s Spring 2013 edition. (As The second article is an interview in Wired magazine. As a BYU alum I get the magazine in the mail; it will be available online in a few months.)

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StrategyDriven Podcast Episode 45 – Marketing & Sales: Closing the Value Gap

Strategy Driven

These podcasts elaborate on the best practice and warning flag articles on the StrategyDriven website. Episode 45 – Marketing & Sales: Closing the Value Gap examines the evolution of the business-to-business selling process and the gap between what customers want and what their service providers and vendors provide.

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Leadership Lessons On Listening, Questioning, And Moving Others To Act

Tanveer Naseer

See “ Daniel Pink’s New Pitch ”, by Theodore Kinni, strategy+business magazine, Autumn 2013.) This is an abridged piece from strategy+business’s Best Business Books 2013 featuring selections on a number of topics including strategy, marketing, innovation, and organizational culture.

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