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Using Social Media To Help Sustainability Research

The Horizons Tracker

As over half of the global population engages in social media, user-generated data has become an abundant source for social scientists studying attitudes toward the environment and sustainability. However, the success of social media data science faces several challenges, warns an international research team.

Media 97
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The Growing Importance of Ethics in PR

Strategy Driven

Ethics have always been important in PR, but they have officially become more important than ever. Nearly every single PR organization follows a code of ethics. PR Council, PRSA, Institute of PR, ICCO, and Global Alliance are just a few of the boards that offer their own code of ethics. What Is Ethics?

PR 106
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Nailing It: How Historys Awesome Twentysomethings Got It Together

Leading Blog

Specifically, he looks at the influences like education, parents, friends, and events in the world that helped them make the choices they made. His media properties achieved immense clout in Brazil and beyond, rivaling the status of their American counterparts. What was the fledgling reporter to do now?

Follow-up 382
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Frontline Festival: Leaders share tips about professional development

Let's Grow Leaders

Paula Kiger of Big Green Pen has made many connections on social media which inspire her to pursue certain avenues of professional development. Skip Prichard of Leadership Insights shares that his leadership as a CEO of a large global company was influenced heavily by his mom, These 9 lessons have been extraordinary to helping me lead.

Tips 319
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6 Factors That Can Impact Your Commercial Business

Strategy Driven

Running a commercial business is a multifaceted endeavor, fraught with challenges and variables that can influence success. Shifts in consumer preferences, emerging market trends, and changes in spending habits can all influence a business’s success. Understanding market trends requires thorough market research and analysis.

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Vanity Phone Numbers’ Effect on Customer Recall and Business Branding

Strategy Driven

In an age where customer attention is fragmented across numerous media, a vanity number can stand as a distinctive beacon that guides consumers straight to your business, reinforcing the recall factor in various contexts. This continuity ensures that customers have a direct and easy way to connect with your brand whenever they engage.

Brand 86
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CMI Highlights

Chartered Management Institute

As the importance of open and honest leadership continues to dominate the media spotlight, I find myself reflecting on how vital relationships are to building a positive working environment, and how important it is for all managers and leaders to develop this skill. Reserved your spot? The results are in: what does the CMI community think?

Policies 121