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Great Books That Grow You: Influence: The Psychology of Persuasion

Rich Gee Group

In his seminal book, "Influence: The Psychology of Persuasion," Dr. Robert Cialdini examines these mental shortcuts and identifies six universal principles that influence our decision-making process. Marketers often capitalize on this principle through free samples or discounts, making customers feel obligated to purchase.

Influence 195
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Exploring the Power of Collaborative Competition

N2Growth Blog

In today’s interconnected and fast-paced business world, the lines between cooperation and competition are becoming increasingly blurred. Understanding Coopetition and its Potential Benefits Coopetition refers to the simultaneous cooperation, collaboration, and competition between businesses or individuals.

Power 251
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Why You Want To Cooperate With High Profile People

The Horizons Tracker

Evidence to that effect comes via a recent study from the University of Richmond, which explored whether cooperating with higher status people has an impact upon our own social status. The community is typified by an informal form of status, with hierarchy clearly evident during meetings by who has the most verbal influence.

Cooper 66
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To be the Best, Invest in Relationships AND Results

Great Leadership By Dan

Speaker, author, and business expert Tamara McCleary is ranked as the number one woman in Marketing Technology. It’s not just her expertise in AI, blockchain, social media, and the Internet of things that makes her such an effective influencer. Learn what gets in their way of cooperative teamwork and top performance.

Blanchard 211
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The Toxic Leader

N2Growth Blog

John Gerzema in his ground-breaking research asserts “The most innovative among us are breaking away from traditional structures to be more flexible, collaborative and nurturing – And both men and women from Medellin to Nairobi are adopting this style, which emphasizes cooperation, long-term thinking, and flexibility.”.

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The Fear of the Finger

Nathan Magnuson

The market changes, a new technology comes along, the weather fails to cooperate. Courage Influence Leadership Personal Effectiveness blame courage fear finger finger pointing risk uncertainty' Additionally, many times the “fault” is actually no fault at all except a change in the external environment.

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The Growing Power of Women in Business

Women on Business

It’s clear that in many cases, women are not just influencing the market; they are the market. In other words, women have been the market for some time now yet many executives have not taken action on this huge opportunity. In the past, business was about cooperation, and we cooperated because we had to.

Power 248