Strategy Driven

APRIL 4, 2016

This was the context when on Christmas day 2013, the then designated Prime Minister Mehdi Jomaa offered me the aforementioned thankless and non-lucrative opportunity. I was asked to be Minister of Higher Education, Scientific Research, and Information & Communication Technologies. How could I refuse? Turbulence. So did we succeed?

How To 50

How To Chief Information Officer Tourism Politics 50

Skip Prichard

JULY 15, 2019

They tend to think of innovation as a shiny new product or service that incorporates a major advance in technology—something like the Model T or the iPhone. Because it takes an enormous amount of money to find a truly revolutionary technology or product. Many of them have little understanding of what innovation actually means.

How To 76

How To Middle Management Innovation Technology 76

Strategy Driven

DECEMBER 23, 2013

Over the past two decades, technology has advanced exponentially; and with that burgeoning growth, IT organizations have seen tremendous expansion. IT companies, in particular, need to be deliberate in getting out in front of change or risk being surpassed by advancing technology.

Organization 58

Organization Open-book Innovation Technology 58

Strategy Driven

OCTOBER 9, 2013

Too often, startup CEOs cling to old business models as their reason for success, when in reality it was their innovation and risk-taking that helped them succeed in the first place. As digital technology disrupted Kodak’s business, they held onto the film business as everyone was going digital. About the Author. All rights reserved.

Business Model 73

Business Model Advertising How To Entrepreneur 73

Harvard Business Review

OCTOBER 8, 2015

The network effect, which describes how services and technologies become more valuable as more people use them, has driven the success of many internet companies. And as these communities grow, their branding becomes exponentially more powerful. They leverage technology in innovative ways. ’s $59 billion).

Brand 8

Brand Apparel Software Content 8

Harvard Business Review

MARCH 28, 2014

As a member of a start-up advisory program, I regularly hear pitches from aspiring technology entrepreneurs. One way I do this is to use what I call the “-er brand” filter. Er brands rely on other products or brands to explain their own. Hyundai is an -er brand. Great brands never settle for being an -er brand.

Brand 10

Brand IPO Marketing Strategy Airlines 10

Skip Prichard

JUNE 3, 2020

For centuries, we’ve built and organized scientific and technological knowledge through testable explanations and predictions. Consider Kohl’s, the large retailer, which in 2013 was looking for ways to decrease its operating costs. -Daniel Kahneman. What was most surprising to you in studying the research into experimentation?

Power 94

Power Kahneman Open-book Learning-by-Doing 94

Harvard Business Review

DECEMBER 28, 2012

From Khan Academy to Coursera to edX to the O'Reilly School of Technology, badges increasingly enjoy consideration as human capital's coin of the the realm for online education. Will badges require successful course completion? Who would have picked hydraulic fracturing as a disruptive business/technology breakthrough in 2002?

Innovation 17

Innovation Trends Human Capital Venture Funding 17

Harvard Business Review

OCTOBER 2, 2014

It’s easy to make a case that Apple is now positioning itself to become more of a provider of luxury-level technology. To understand the cost of Apple products that we associate with mass market success, we mapped the U.S. But is that really right? Income data is from the U.S.

Mass Marketing 12

Mass Marketing Marketing Brand Meyer 12

Harvard Business Review

JANUARY 3, 2013

Easing into the New Year, one big hope we have for 2013 is that women continue to bridge the gender gap in terms of pay equality and access to leadership positions. What this means for 2013 is that women have a huge opportunity to convert their connections into career advancement. That sounds like progress. The Start Up Paradox.

Leadership Pipeline 8

Leadership Pipeline Short-term Venture Funding Career 8

Strategy Driven

SEPTEMBER 23, 2013

No personal website, no personal brand, no social media interaction, and not taking advantage of smartphone technology. These laws form the foundation for your selling success and your personal success. Copyright 2007-2013 by StrategyDriven Enterprises, LLC. What has changed is that salespeople HAVE NOT CHANGED.

Media 64

Media Advice Customer Loyalty Competitive Advantage 64

Marshall Goldsmith

JUNE 28, 2017

Herminia Ibarra – Thinkers 50 #8 Management Thinker 2015-17, #1 Leadership Thinker 2013-15, Professor at London Business School, former professor Harvard, best-selling author of Working Identity: Unconventional Strategies for Reinventing Your Career. Thought Leaders – Cohort 2. Pooneh Mohajer – Inc. Feyzi Fatehi – Inc.

Executive Coaching 70

Executive Coaching Human Resources Magazine CEO 70

Harvard Business Review

OCTOBER 4, 2016

The launch of Pokémon Go this summer was a huge success—both for the gaming industry and for Augmented Reality (AR). But it is just as important to ask: What has contributed to AR’s increasing success? Aside from complex technological advances (e.g., Aside from complex technological advances (e.g.,

Tourism 9

Tourism Technology Content Fashion 9

Harvard Business Review

JUNE 23, 2015

Technology has forced music artists to completely rethink the way they approach their businesses. The most successful artists in this new landscape have begun to look at new business models and new industries to strengthen their existing brands. Use creative content to communicate our brand’s point-of-view.

Business Model 8

Business Model Merchandising Restructuring Fashion 8

Harvard Business Review

FEBRUARY 12, 2016

People were asked about GM products, upholstery textures, colors, vehicle designs, and technology, and their feedback was incorporated into GM vehicles. How technology is changing the way we work. It quickly became clear that support functions such as legal and IT would be critical to the team’s success. Insight Center.

Media 8

Media Automotive Globalization Active Listening 8

Harvard Business Review

MARCH 9, 2018

Burberry set out to be the world’s best digital luxury brand, but performance began to suffer after initially improving. This kind of unfortunate decision has happened over and over again, in wave after wave of transformative business technology. It is multi-faceted and diffuse, and doesn’t just involve technology.

Technology 8

Technology Business Model CEO Marketing 8

Harvard Business Review

DECEMBER 2, 2013

In 2010, the average American spent 10 hours and 46 minutes a day consuming content; by 2013, that number had risen to 12 hours and 5 minutes. That The Cut , nymag.com’s successful fashion vertical, will be integrated into the revamped magazine. This does not make sense to me: It’s the same brand. That no layoffs are planned.

Magazine 9

Magazine Media Advertising Content 9

Harvard Business Review

OCTOBER 15, 2014

What makes such a transformation successful? From our analysis of a number of core shifts and conversations with the CEOs who have undertaken them, we have drawn five keys to success: 1. vehicles decreasing from 40% of total in 2000 to 17% in 2013), by destination (e.g., Allow time and persevere.

Company 10

Company Chemicals Short-term How To 10

Harvard Business Review

DECEMBER 13, 2013

But here’s what is most surprising to many about the marijuana industry: It’s filled with straight-laced people who built careers – and started successful companies – in other fields. Technology, marketing, retail, HVAC, construction, and manufacturing pros. One day, I have no doubt we will see household brands develop.

Industry 10

Industry Retail Banking Brand 10

Harvard Business Review

DECEMBER 27, 2013

October 2013) The Dark Side of Generic Drugs Dirty Medicine Fortune Generic drugs can be inexpensive and effective alternatives to their branded counterparts. February 2013) By the People, Not For the People Maximizing Shareholder Value: The Goal That Changed Corporate America The Washington Post In 1963, IBM CEO Thomas J.

Armstrong 8

Armstrong Long-term Short-term CEO 8

Harvard Business Review

JANUARY 19, 2015

” Meanwhile, many publishers have solid brand identities that are alluring to platforms. It’s not technologically difficult for publishers to add platform-like elements, and vice versa. But these differences are largely cultural. Those two are just completely different world views.

Business Model 8

Business Model Content Incentives Audience 8

Harvard Business Review

SEPTEMBER 1, 2015

As the new CEO of Google, he has been handed the keys to one of the world’s most valuable brands , the top website to open to get to other websites , the most popular operating system for smartphones , and the most desirable employer for engineering or business graduates. And third, his belief that technology is an equalizing force.

CEO 8

CEO Engineering Advertising Technology 8

Harvard Business Review

SEPTEMBER 11, 2013

Despite the popularity of apps, brands spend more than ten times as much on paid search advertising as they spend on ads on apps. Thanks to cookies, brands can target ads to customers online both on their site and on other sites users visit after they leave (aka "re-targeting"). Advertising Technology' Why the discrepancy?

Advertising 8

Advertising Loyalty ROI Brand 8

Harvard Business Review

APRIL 15, 2013

Nevertheless, analog spending still rules, as confirmed by Gartner''s 2013 digital marketing spending report. Many CMOs see their digital future, but struggle to make the case across the executive ranks, where resistance is born of unfamiliarity, fear, or misperceptions about what digital marketing means for the brand.

CIO 8

CIO Marketing CRM Information Technology 8

Harvard Business Review

SEPTEMBER 11, 2013

Despite the popularity of apps, brands spend more than ten times as much on paid search advertising as they spend on ads on apps. Thanks to cookies, brands can target ads to customers online both on their site and on other sites users visit after they leave (aka “re-targeting”). Advertising Technology'

Advertising 8

Advertising Loyalty ROI Brand 8

Harvard Business Review

FEBRUARY 27, 2013

Thousands of very lucky individuals are seated in the Long Beach Performing Arts Center are at TED 2013. TED has become a brand name as they have uploaded their archive of 18-minute presentations from their exclusive annual event to TED.com. It's happening right now. I hope they do the same for you. and who you spend them on.

Godin 8

Godin Open-book Mass Marketing Creativity 8

Harvard Business Review

SEPTEMBER 3, 2014

The Verge reported that Uber sent out brand ambassadors with burner phones and credit cards. The story was picked up by CNN Money , which reported that Lyft’s internal data suggesting 5,560 canceled rides between October 2013 and August 2014. .” All leaders need to ask themselves the same question about their key employees.

Industry 8

Industry Supply Chain Engineering Competitive Advantage 8

Harvard Business Review

MARCH 28, 2013

Nearly 30 years ago, Stephen Brand made one of the more prescient observations about the unfolding data revolution: "On the one hand, information wants to be expensive, because it's so valuable. There, he introduced the contrasting notions of "infrastructure" and "proprietary" technologies. Proprietary data don't guarantee success.

Competitive Advantage 8

Competitive Advantage Customer Intimacy Supply Chain Retail 8

Harvard Business Review

JULY 24, 2017

Several studies by Towers Watson show that just 25% of change management initiatives are successful over the long term. We hired roughly 1,000 new employees in approximately 15 months to build our operations, human resources, compliance, and technology teams. (We We separated, went public, and created a name and a brand.

Management 10

Management IPO Diversity Long-term 10

Harvard Business Review

MARCH 6, 2013

Mobile technology presents all marketers with a tantalizing proposition. While many of these strategies apply both within and outside the consumer packaged goods industry, there is no secret sauce and all marketers should ask themselves what their unique mobile framework should be in 2013, and beyond. Monetize mobile media?.

Strategy 8

Strategy Advertising First-mover Advantage ROI 8

Harvard Business Review

FEBRUARY 26, 2018

Twitter reported a loss of $79 million before its IPO, yet it commanded a valuation of $24 billion on its IPO date in 2013. The building blocks for a digital company are research and development, brands, organizational strategy, peer and supplier networks, customer and social relationships, computerized data and software, and human capital.

Company 8

Company Intangible Assets Depreciation IPO 8

Harvard Business Review

OCTOBER 14, 2013

democratized communication technologies like Skype) and more physical touch points (e.g. The latter is a vital part of the final climb from developing to developed status — no economy has managed the climb without spawning globally competitive brands. Technology also provides an excellent means of creating engagement opportunities.

Marketing 8

Marketing Strategy Metrics Incentives 8

Harvard Business Review

APRIL 22, 2015

We need dramatic improvements in energy and water efficiency, and massive rollouts of renewable energy and clean transportation technologies. GE has many products that fit this mold, which the company has bundled under its ecomagination brand for 10 years. But we have to do it new ways now, with clean technologies.

Supply Chain 8

Supply Chain Engineering Energy Transportation 8

Harvard Business Review

MAY 3, 2013

More companies can easily follow in Nike''s footsteps by knowing where to look for hidden consumers who feel alienated by other brands. Tide found these voices and their 2013 "The Princess Dress" commercial aired to rave reviews. You need to drill down to understand the needs of sub-cohorts.

Market Segmentation 8

Market Segmentation Advertising Marketing Bond 8

Harvard Business Review

NOVEMBER 21, 2013

On November 15, 2013, China announced dramatic new social and economic policies contemplating much greater reliance on market forces than it has in the past and inviting private-sector participation and foreign competition in industries long previously controlled by the central government. China will grow faster in 2014 than in 2013.

Policies 8

Policies Class Health Care Globalization 8

Harvard Business Review

SEPTEMBER 11, 2013

As it always does, the company showcased a new and improved iPhone model — the 5S — which provides faster processing, a better camera, and James Bond-like fingerprint security technology. billion in iPhones in 2013 alone. Prices for the 5S in the U.S. 5C prices in the U.S. start at $99 on contract and $549 off-contract.

Price 8

Price Strategy Wireless Finance 8

Harvard Business Review

JANUARY 29, 2015

Here’s a brief account of how GE quickly scaled up a sizable software start-up within a big, successful conglomerate. Though technology would have allowed for a significantly virtual enterprise, it was important to Ruh to have a physical building where people could actually be located together. Getting Started.

Software 8

Software Six Sigma Insourcing P&L 8