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3 Things Healthcare Organizations Do Differently When It Comes to Advertising

Strategy Driven

Therefore, marketing aims to sensitize the public on the importance of good health and excellent health care. However, in health care, consumers get a service, such as laboratory tests, in exchange for their time and effort. That is because there are legal restrictions in health care , such as insurance guidelines.

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Featured Instigator: Eileen McDargh

Lead Change Blog

Focusing on resiliency, Eileen has found great synergy with health care audiences and long term care, educators (as an award-winning educator, she went from teaching kids to grown-ups—who are still like kids), and women’s leadership groups. I quit and never looked back. That was 36 years ago!

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Pfizer’s Straight Talk on Culture

Michael Lee Stallard

Pfizer people care. They embody our humanity and innovative spirit, and are determined to tackle some of the most pressing health care challenges of our time. People are more committed and loyal to an organization that is ethical. Developing this ownership culture will be key to our success.

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Mackert and Garfield Named to Board of Examiners for 2015 Malcolm Baldrige National Quality Award

Six Disciplines

Mackert also serves as a judge for the American Health Care Association, and has written Baldrige case studies used to train examiners at the national and state levels. Awards may be given annually to organizations in each of six categories: manufacturing, service, small business, education, health care and nonprofit.

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Why Everyone's Working So Hard

Marshall Goldsmith

They enjoyed incredible job security, great benefits, lifetime health care, and guaranteed pensions. While IBM would always fire employees for ethical violations, almost no one was fired because of poor performance. Professionals and managers were working 35 to 40 hours per week. Those days are gone! What happened?

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The Joy of Facts

Next Level Blog

Reid talk about what he learned in writing his book about health care, The Healing of America. Reid travelled around the world twice – once on his publisher’s dime and again to film a documentary for PBS – to learn about how health care is delivered in different countries. We have the best health care system in the world.”

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Task Shifting Could Help Lower Costs in U.S. Health Care

Harvard Business Review

The task shifting logic also applies to health care. health care. Through a process we’ve termed “reverse innovation” these practices can be brought to other countries, including the United States, where health care costs are out of control. Create new job categories. Further Reading.