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Marketing Playbook

Eric Jacobson

Marketing , is a must-read book for you to learn how to stand out from the crowd and attract, engage, and win more customers and clients. Using example proven strategies and tactics, checklists, tools and action steps, you’ll learn how to how to effectively use social media, blogs, video, online and offline marketing, your website and more.

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Kraft-Heinz Merger. Déjà Vu all over Again.

In the CEO Afterlife

For years management has failed to generate organic growth. There is truth to this, but for the record, the brand building referred to was not Kraft’s doing. Nonetheless, sheer size provides huge economies of scale throughout their operation, especially in production, overheads, distribution and marketing. Focus or Scale?

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It’s Time To Stop VCs Driving Entrepreneurship

The Horizons Tracker

We are in the midst of what research from Erasmus University refers to as the “entrepreneurial economy”, with governments, VCs, and others pumping record sums into the creation of new startups, and the entrepreneurial ecosystems that are supposed to support them. An environment of creative destruction most definitely is not present.

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A Brief History of Monero Explained

Strategy Driven

Rather than a pointed eating utensil, a fork in crypto refers to a change in blockchain protocol. CryptoNote was first described in a whitepaper written by Nicholas van Saberhagen (which is a presumed pseudonym) in October 2013. Before talking about Monero, users need to learn about forks first. Bytecoin then enters the stage.

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StrategyDriven Enterprises Partners with Xen Wireless to Form StrategyDriven Analytics, a Utility Industry Asset Management Blind Benchmarking Service

Strategy Driven

StrategyDriven Enterprises LLC and Xen Wireless form StrategyDriven Analytics to provide utility industry executives and managers with asset management program benchmarking data supporting operational and investment decisions and fleet and individual plant performance assessments. Online and Outage Work Management.

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Big Data, Big Opportunity

Chartered Management Institute

Big Data, and its close cousin the Internet of Things, are among the trendier terms of 2013. They can sound geeky, but they are developments that every manager needs to understand. It refers to machines that ‘use’ the internet, which can be parking meters, street lights or GPS sensors.

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StrategyDriven Enterprises Extends its Energy Advisory Services, Partners with NTE Solutions

Strategy Driven

StrategyDriven Enterprises, LLC and NTE Solutions partner to provide energy industry executives and managers with asset lifecycle management and regulatory compliance advisory services. Risk management and compliance. Project development and management. Asset management and operational programs improvement.

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