Eric Jacobson

NOVEMBER 27, 2013

Last month, the Kansas City Business Journal published its list of 2013 Best Places To Work Companies in the Kansas City metro. As you review the winning companies profiles (the publication''s October 4, 2013 issue), you''ll notice that wellness and fitness programs and perks are common among this year''s winners.

Henderson 50

Henderson Hotels Ryan Company 50

Strategy Driven

OCTOBER 6, 2019

In the course of my years partnering with web developer and SEO specialist Sagapixel, I’ve learned a lot about how to market my firm. I am a busy Philadelphia appeals attorney and had to learn the hard way that running and marketing a law practice has nothing to do with the practice of law. What Are the “Four P’s” of Marketing?

Marketing 13

Marketing Advertising Price Real Estate 13

Harvard Business Review

DECEMBER 24, 2013

The result, I think, is a set of ideas that together are important, useful, and original, and that feel like quite an accurate account of the management concerns many of us shared in 2013. Technology offers real hope for Africa’s economic future. Gender Innovation Managing people Technology' Here’s the list.

Management 16

Management Health Care Middle Management Agility 16

Great Leadership By Dan

SEPTEMBER 15, 2011

Your upcoming leaders will need to understand how to do business internationally – international laws and regulations for doing business in various countries, cultural differences, the ability to gauge the market overseas including identifying market for product or services and the competition, developing overseas offices, leading virtually, etc.

Case Study 228

Case Study Training Development Leadership 228

Harvard Business Review

JULY 15, 2016

Today, the term increasingly serves as a corporate bogeyman that warns executives of the need to stand up and respond when disruptive developments encroach on their market. The company filed for bankruptcy protection in 2012, exited legacy businesses and sold off its patents before re-emerging as a sharply smaller company in 2013.

Technology 8

Technology Film Gilbert Business Model 8

LDRLB

MAY 26, 2014

One of the things I think is most interesting is there’s a lot of old models of innovation and of strategy that I won’t say they don’t necessarily apply anymore, but they apply to very, very, almost static markets. DAVID: Yeah. I should say we were talking off the air about- Thanks for ruining Everett Rogers’ curve for me.

Early Adopters 60

Early Adopters Rogers Disruptive Innovation Innovation 60

Harvard Business Review

DECEMBER 12, 2012

It's that time of year again — time to take a stab at what's going to matter in the year ahead as technology continues to influence how we work and live. In no particular order, here are six social-digital trends to watch in 2013: The Content Economy Content may become your company's most valuable asset in 2013.

Trends 8

Trends Content Technology Follow-up 8

Harvard Business Review

APRIL 25, 2013

For senior marketers, it is a very humbling thought. What if your ideas, your thoughts and even your experience as a trained marketing professional didn''t amount to a hill of beans in terms of the brand''s actual advertising performance? What if, in short, what your company really needs is not a marketer, but a data scientist ?

Marketing 10

Marketing Advertising Chief Information Officer Technology 10

Strategy Driven

JUNE 19, 2015

In 1998, I advised the Disney corporation and reminded them that Walt Disney’s 100th birthday in 2001 would offer great marketing and positioning opportunities. Houston Symphony Orchestra, 100th in 2013. 7 Levels of Learning from the Past : Re-reading, reviewing and finding new nuggets in old files. Civil Rights Act, 50th.

Case Study 50

Case Study Open-book Learning Curve Learning-by-Doing 50

Harvard Business Review

JULY 17, 2014

When Raja Rajamannar became CMO of MasterCard Worldwide in 2013, he moved quickly to transform how the credit card giant measures marketing. But the real power and full potential of data was not being fully realized by marketing. As an ingredient brand, Intel often struggled to link marketing to P&L impact.

Finance 11

Finance Marketing P&L ROI 11

Harvard Business Review

OCTOBER 2, 2014

It’s easy to make a case that Apple is now positioning itself to become more of a provider of luxury-level technology. Meyer writes: So far, Apple has been a company focused on the mainstream, on the mass consumer, in an era where the most reliable profits could be found in the luxury market. But is that really right?

Mass Marketing 10

Mass Marketing Marketing Brand Meyer 10

Harvard Business Review

AUGUST 11, 2014

Small businesses are also instrumental to our innovation economy; small firms produce 13 times more patents per employee than larger firms and employ more than 40% of high technology workers in America. The majority of small businesses rely on such loans, and in the fall of 2013 alone, 37% of small businesses applied for credit.

Technology 8

Technology Banking Class Real Estate 8

Harvard Business Review

AUGUST 26, 2015

Automation anxiety reached new heights in 2013, when Carl Benedikt Frey and Michael A. Although the jury is still out about robots stealing jobs , the pace at which AI and deep learning technologies have been advancing isn’t ebbing concerns over a future of disappearing work. labor force over the past three decades.

Technology 8

Technology Skills Deming Osborne 8

Harvard Business Review

AUGUST 5, 2015

Investing in technology can help lift people out of poverty, and investments that use technology for development are good for business, creating millions of new customers. Using information and communications technology (ICT) for development is fairly common, but surprisingly, most digital divide projects don’t generate revenue.

Technology 8

Technology Globalization Project System 8

Harvard Business Review

JANUARY 12, 2016

Some innovative local governments have realized this and are using technology and a customer-focused mind-set to innovate and better serve citizens, whether for setting up a business or renewing a driver’s license. That’s where advocacy marketing, finding key influencers to help drive your message across, can help.

Technology 8

Technology Audience Call Center Licensing 8

Harvard Business Review

JUNE 30, 2014

Marketers are racing to create seamless customer experiences that make it easy for consumers to engage at every touchpoint as they navigate the “decision journey” and beyond. In addition, we took a fresh look at how our marketers are organized globally. An additional 250 marketing leaders are undergoing similar training right now.

Marketing 8

Marketing Brand Globalization Innovation 8

Harvard Business Review

APRIL 7, 2016

Or, as it turns out, even the vicinity of 1455 Market Street, the address of Uber’s San Francisco headquarters. ” Such innovative solutions have paid off: Fortune magazine recently named Highfive to its list of the 10 Best Small Workplaces in Technology. Generate and nurture your own talent channels.

Marketing 8

Marketing Strategy Hammer Media 8

Harvard Business Review

JUNE 7, 2012

Take technology providers' technical support, with its long hold times "hopelessly complex interactions." The numbers are enough to make the apple pop right out of the marketer's eye. Clearly that's not quite the target market for a new washer and dryer. for 2013, the fourth year in a row of relatively flat growth.

Disruptive Innovation 22

Disruptive Innovation Innovation Pharmaceuticals Class 22

Harvard Business Review

DECEMBER 7, 2018

This constantly increasing rate of technological advancement and social change is speeding up the pace of business and life itself, leaving most of us feeling time-poor. Technological deceleration , which is not giving up technology, but carefully controlling its use and instead focusing on face-to-face communication.

Tourism 10

Tourism Hotels Transportation Fashion 10

Harvard Business Review

DECEMBER 14, 2018

Companies increasingly use digital technologies to circumvent distributors and enter into direct relationships with their end-users. Writing in the Sloan Management Review, Boston College professor Gerald Kane noted that 87% of executives surveyed indicated that digital technologies will disrupt their industries to a great or moderate extent.

Strategy 9

Strategy B2B Insurance Business Model 9

Harvard Business Review

FEBRUARY 10, 2015

Yet, unlike money, the market for personal data is relatively embryonic. Similarly, trust erosion triggered by Edward Snowden’s revelations of government surveillance in mid-2013 are estimated to have cost U.S. technology companies as much as $35 billion in potential business.

Telecommunications 8

Telecommunications Cost-Benefit Analysis Reputation Survey 8

Harvard Business Review

JUNE 5, 2018

” Technological developments are often interesting to discuss in relation to relevance. A current example of uncertainty around relevance concerns blockchain , i.e. the technology behind virtual currencies such as bitcoin. In other words, the technology can make brokers and bankers irrelevant. Competition for dependence.

Stress 9

Stress Insourcing Retail Uncertainty 9

Harvard Business Review

DECEMBER 6, 2016

Startups and major tech companies, notably Alphabet’s Google X division , are investing heavily in smart car technology, as are network ride-sharing companies such as Uber and Lyft. “Self-driving” or “smart” cars will simply become whatever we call the next generation of transportation technology.

Transportation 8

Transportation Technology Software Supply Chain 8

Harvard Business Review

MARCH 9, 2018

We think there’s something more here than executive over-exuberance or slowing markets. This kind of unfortunate decision has happened over and over again, in wave after wave of transformative business technology. It is multi-faceted and diffuse, and doesn’t just involve technology.

Technology 8

Technology Business Model CEO Marketing 8

Harvard Business Review

MARCH 11, 2015

government sold off all of its GM holdings in December 2013, U.S. billion from 2010 through 2013), it would probably still be bankrupt but for the booming Chinese market. In 2013 GM produced 3 million cars in China , or 45% of its global car production; that was up from 1.1 billion by the U.S. By the time the U.S.

Hedge 8

Hedge Company Automotive Restructuring 8

Harvard Business Review

OCTOBER 6, 2015

In 2013, Jayne Juvan became one of the youngest partners ever at the Cleveland-based law firm Roetzel & Andres — thanks to Twitter. In 2013, when she was being considered for promotion to partner, the fact that prominent professionals were following her on Twitter bolstered her case in a major way. Good thing.

Media 8

Media Marketing Technology Engineering 8

Harvard Business Review

APRIL 14, 2017

For example, our survey, which asked managers of 13 functions, from sales and marketing to procurement and finance, to indicate whether their departments were using AI in 63 core areas, found AI was used most frequently in detecting and fending off computer security intrusions in the IT department.

Company 11

Company Survey Finance Engineering 11

Harvard Business Review

AUGUST 28, 2014

Some old technologies, after being rendered obsolete by better and cheaper alternatives (indeed even after whole industries based on them have been decimated), manage to “re-emerge” to the point that they sustain healthy businesses. No doubt you are aware of the explosion of the market – some call it a movement – in handcrafted products.

Disruptive Innovation 8

Disruptive Innovation Supply Chain Technology Parcell 8

Harvard Business Review

AUGUST 23, 2012

without any compliance process or technology in place.". The combination of the right policy and the right technology can render even the most delicate of communications compliant. Employees, particularly those in the sales and marketing functions, need to know the rules of the road," Langford says.

Compliance 15

Compliance Media Compliance Officer Policies 15

Harvard Business Review

AUGUST 5, 2014

2013 had all the signs of being a comeback year for venture capital. Booming public equities and a recovered IPO market generated record portfolio company exits and distributions from VC funds. LPs would pay VCs well, through carry, when they do what they say they will: generate great returns in excess of the public markets.

Venture Capitalist 15

Venture Capitalist Asset Management Rate of Return Industry 15

Harvard Business Review

JUNE 7, 2012

Take technology providers' technical support, with its long hold times "hopelessly complex interactions." The numbers are enough to make the apple pop right out of the marketer's eye. Clearly that's not quite the target market for a new washer and dryer. for 2013, the fourth year in a row of relatively flat growth.

Disruptive Innovation 12

Disruptive Innovation Innovation Pharmaceuticals Class 12

The Horizons Tracker

FEBRUARY 5, 2020

Listening to the breathless commentary surrounding technologies such as AI and robotics and one could be minded to believe that technology is transforming life as we know it on a scale never seen before. in 2013, compared to 2.5% in 2013, compared to 2.5% The need to disseminate technology. in 1992.

Innovation 125

Innovation Productivity Products Technology 125

Harvard Business Review

FEBRUARY 12, 2016

In 1933, General Motors President and CEO Alfred Sloan established the automobile industry’s first full-time consumer research department under the direction of Henry “Buck” Weaver, a pioneer in market-based decision making. How technology is changing the way we work. But where and how do you start? Insight Center.

Media 8

Media Automotive Globalization Active Listening 8

Harvard Business Review

OCTOBER 4, 2016

In a previous piece I discussed why some AR apps are destined to be forgotten as gimmicks, and what mistakes marketers should avoid when trying to deploy them. Aside from complex technological advances (e.g., Aside from complex technological advances (e.g., This technology let people virtually “try on” a product.

Tourism 8

Tourism Technology Content Fashion 8

Harvard Business Review

MAY 23, 2018

We investigated this topic when we studied how Nokia executives dealt with the company’s severe strategic challenges between 2007 and 2013. Recall that Nokia dominated the mobile and smartphone markets in 2007-2008 when Apple launched the iPhone and Google the Android operating system.

Strategy 8

Strategy Analysis Operations CFO 8

Harvard Business Review

DECEMBER 28, 2017

This is promising for a market formerly dubbed the “breadbasket of Africa.” ” Once one of Africa’s most developed markets – with a solid education system, good infrastructure, and a relatively large middle class – decades of mismanagement have cost Zimbabwe. dollars.

Banking 8

Banking First-mover Advantage Politics Finance 8

Harvard Business Review

AUGUST 28, 2017

While it’s clear that CEOs need to consider AI’s business implications, the technology’s nascence in business settings makes it less clear how to profitably employ it. While investment in AI is heating up, corporate adoption of AI technologies is still lagging. Furthermore, early AI adopters are 3.5

Survey 10

Survey Execution First-mover Advantage Technology 10