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Brand Exposure

N2Growth Blog

Have you figured out how to apply the laws of scarcity to brand management? While a brand without exposure is not much of a brand, I consistently find that brand exposure is an aspect of brand management that is all too often overlooked as a success metric.

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Diversification Putting Pressure on FinTech Executives

N2Growth Blog

Although digitization has a significant catalytic effect on these processes, a successful diversification strategy would still need a solid basis and a set of scalable growth patterns that could apply to target markets. Undoubtedly, this is putting added pressure on FinTech executives.

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Innovate Forward

Leading Blog

Six powerful new technologies, all reaching maturity simultaneously in the early 2020s, will each act like a new color in the palette of creators, designers, and innovators. Autonomous machines will take on repetitive, dangerous physical tasks and provide a new way for brands to reach consumers.

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How to Build and Repair Your Reputation

Skip Prichard

Do you consider your personal brand ? Building something as important as your personal brand and reputation requires the same attention you would give any crucial career asset.” Authentic personal brands have almost a magical quality to them.” What are some of the hallmarks of an authentic personal brand? Lida Citroen.

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The Marketing Strategy: What You REALLY Need To Know

Strategy Driven

Your business thrives on how effective its marketing strategy is. Marketing is a concept that can almost consume a business that hasn’t got its strategy in order. Think Of The Image And The Brand. With any advertising campaign, the talk is generally geared towards two things, the image and the brand.

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HR Value Delivery: Power of HR to Transform Organizations

HR Digest

It has evolved through different waves, showcasing the maturation of HR work and its impact on organizational success. As HR continued to evolve, it embraced the concept of integrated HR solutions to align with the broader business strategy.

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Disruptive Business Models | N2Growth Blog

N2Growth Blog

While much has been written about corporate vision, mission, process, leadership, strategy, branding and a variety of other business practices, it is the engineering of these practices to be disruptive that maximizes opportunities. So why do so many established and often well managed companies struggle with disruptive innovation?